How to Choose the Perfect Title for Your Blog

I have on many occasions heard about people making complains as to how to choose the perfect title for their blog. Choosing a blog title is critical to your blog as it would determine how well your site would fare on search engines. When people go to search engines to seek information, they enter certain keywords on the search pane. The number of websites that appear for the search term depends on the number of websites having keywords in their title related to the search term. The title of these websites is what then appears as the clickable link to the author’s website or blog. This in view shows you how important it is to work on an optimized title for your blog title to appear on search engines.

To make choosing a title for your blog become as easy as ABC, we shall take a look into some easy steps on how to choose the perfect title for your blog;

 Decide What You Want To Blog About

Before you even dream of putting up a blog, you have to decide what the blog is going to be about. This could also be called your niche. Choosing your niche is critical because your niche has to be something you have love for and can always write about. It also has to be something that people are interested in. Find what people want and write very helpful tips about it.

Do Keyword Research

Keyword research is very important to choosing the title of your blog just as people use keywords to search for information over the internet, you will need to find phrases that people regularly search for.

Basically, the popularity of a keyword is often measured by the number of searches per month or number of searches per day. You just need to have it in mind that there is bound to be competition for any keyword phrases you intend to use so using keyword phrases with less competition and a favourable search rate is a wise option. By so doing, you could get your blog indexed quickly for your search term.

Pick an Optimized Title

Assuming you want to blog about Search Engine Optimization, your site should be a place where people would come to seek techniques on how to dominate the search engines. Now, if you chose a title like “search engines” and you somehow ended up getting streams of organic traffic and pageviews but it all came from people looking for something a bit different to what your site offers, you’d notice that these visitors immediately leave your site. It might be that the visitor was looking for a list of search engines or maybe a student wanting to write an assignment on search engines.  

But, if you used a title like “learn search engine optimization”, probably whosoever lands on your site is looking for some SEO tips. In this case, you would have targeted your visitors by specifying an optimized title related to your niche.

If your blog then provides helpful tips and solutions to problems that your visitors seek, your search term will then help in increasing the number of visitors to your site and thereby, help boost your search engine rankings for the search term related to your site.

As you can see, choosing an optimized title for your blog is very important to your niche. Once you’ve grasped these simple techniques and you apply them successfully, choosing your blog title won’t be any problem no more. You will then be able to choose search terms that would also help boost your search engine recognition and help you drive massive traffic to your website.

photo credits: Free Digital Photos