SEARCH ENGINE OPTIMIZATION ; SEARCH ENGINE ANATOMY

Studies have shown that most searchers always click on the first page search results. This is because those websites rank better than others and this is so because their website content was better search-engine optimized than others. Getting your website to show on the top search results cannot be overemphasized. In order to you to make money out of your website, you need first to get traffic and traffic comes through proper search engine optimization.
Search Engine Optimization(SEO) is a technique that you apply to your website that makes it rank higher than other sites in response to a search query. For you to appreciate SEO more you need to understand the workings of a Search Engine.

THE SEARCH ENGINE "ANATOMY"
Basically, there are three types of search engine;
i. Powered by Robots(crawlers-ants or spiders)
ii. Powered by Human submission
iii. Powered by both (hybrid)
Crawler based search engines are those that use automated software to index the billions of
files online. Human-powered Search engines depend on humans for its listings. In order to deliver search
results, search engines perform tasks such as crawling, indexing, processing, calculating relevancy of data, and retrieving.
Search engines crawl the web to search for data this task is usually performed by a crawler or more preferably a spider. Spiders index everything they find after following links from one page to another. Considering the vast amount of web pages on the Internet today, it is somewhat impossible for spiders to visit a site on a daily basis just to check if there is  a change in content.
After your website have been crawled, it is indexed. The indexed website is store in a very large database, from where it can be referred to later.The process of index involves identifying the words that best describe the website and thus assigning keywords to it. It is not all the time that a spider gets the information in a website right that is why you need to optimize your website for search engines - this increases your site rankings.
When the search engine receives a search query, it analyzes or processes it comparing the search query with the indexed pages in the database and since there are millions of pages containing the same search string, the search engine brings out the most relevant data first. This is possible by the workings of algorithms. The last part in the process is the retrieval of the results this is achieved when the search engine displays the results in the browser showing the most relevant sites first.
One of the first steps to optimizing your website for search engines is the addition of meta tags to your website. Meta tags are tags that tells search engines what your site is for. Meta tags allow search engines to index your page more accurately.
To Add copy and paste the code below into the root directory of your website. If you have a blog on Bloggers, click on Templates > Edit HTML>
<meta content='DESCRIPTION HERE' name='description' />
<meta content='KEYWORDS HERE' name='keywords' />
<meta content='AUTHOR NAME HERE' name ='author'/>
NOTE TO BLOGGER USERS
Add the code above just after
<b: include data='blog' name='all-head-content' />
Presto! You are good to go!

Posted By Unknown12:56:00 am

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Driving Massive Traffic to your Website 2

 

Driving Massive Traffic to your Website 2

This article is a continuation of our previous articles on Driving Massive Traffic to your Website.
Other ways of driving traffic to your website includes:

• Submitting your website to Web 2.0 directories: Web 2.0 directories are websites where you can share your blog content and include back-links back to your blog. Like I emphasized in the Part one of this topic, the  more back-links you get the more traffic and popularity you gain in search engine results. This will help you a great deal if your website comes out in top search engine results. Listed below are some of the best Web 2.0 directories.
• Squidoo
• Hubpages: I have written an article on how to drive traffic to your hub-pages so as to ultimately drive traffic to your website.                        
• Zimbio
• Gather
• You can create PDF files using Microsoft Word 2010 or other PDF Creators about some articles in your blog. You should include links in it so as to receive back-links to your website. After creating your PDF file, submit your PDF to any of the following Websites. The results that come out of it is amazing.
• Scribd
• eScrips
• DocStoc
• Calameo
• Issuu
• Yudu
• FreeIQ
• Butterfly Reports

Posted By Unknown8:16:00 pm

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Driving Massive Traffic to your Website Part 2

 

In our previous article, “Driving Massive Traffic to your Website” we stated some of the ways to drive traffic to your website which includes submitting articles to article directories and the use of social bookmarking sites like Pinterest.

Today, we look at other ways you can drive massive traffic to your website which are outlined below:

1.    Joining Forums: A forum is a discussion website like a community where people with like interests come to share their resource. For instance, a forum could be based on Website Designing, Catering Services, Bloggers, Medicine, etc. This is a very good place to start a relationship with people like you. You get to receive tips, advice and others from them. Apart from these, you can share links (this can be articles in your website or articles about a product in your website) and comments, recommendations, etc. The profound thing about this is that the probability of your link being clicked is very high since this is a targeted audience. This has helped my websites tremendously because almost about 35% of my blog traffic comes from the forums I have joined. Listed below are some of the forums you can join

 

1.  Bloggers: Bloggers is a forum for bloggers as the name implies 
2.  AndhraFriends: With AndhraFriends, you are sure to boost your blog or website traffic with 23% increase. 
3. Site-connect
4.   V7nForum 
5.  Harmony Central forum 
6. Joomla Forum 
7.  Search engine watch Forum 
8.  CNET Forum 
9. Mysql Forum 
10.  Digital point Forum 
11.  Affiliate Marketing Forum 
12. Site Point Forum 
13.  Warrior forum  
14. Adult webmaster Info forum 
15. Capital Forum 
16.  Deviantart 
17. Domain Name Forum 
18.  File Sharing Forum 
19.  Free Advertising Forum 
20.  Geek Village Forum 
21. HTML Forum 
22.  MyGame Builder Forum 
23.  PhpBB Forum 
24.  Search Engine Roundtable 
25.  SEO Forum 
26. Siteowners Forum 
27. Webhosting Forum 
28.  Directory junction Forum
29. Blogsurfer (Not really a forum but you are sure to increase your traffic by 13%)
30. Bloggered
31. Blog Carnival
32. Indianbloggers

Posted By Unknown12:05:00 pm

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Driving Massive Traffic to your Website

Hello, today we will treat the topic that has put money into the pockets of many and will put money into your pocket after you finish reading this article. And guess what that is – driving traffic to your website. This is so because without massive traffic to your blog, you cannot convert the advert running in your websites into cash. Traffic is the key word when it comes to making money with your website.

Today, I will outline all the strategies you can use in driving traffic to your website or blog like you’ve never seen before.

o   Submitting your articles to article directories. This is one of the surest ways of driving traffic to your website or blog. When you submit your articles to article directories, you can include backlinks to your site. This will boost your traffic like never before. That is not all you get – the more you submit articles to article directories, the more you get backlinks to your site, the more you get backlinks to your site, the more your SEO increases. The more your SEO increases, the more your site will get popularity and hence show up in the top search results. The more your site shows up in the top search results, the more traffic you will get. So you see, it is a win-win situation you have nothing to loose!

• You can sign up to start submitting articles by clicking on any of the article directories below. Note that they are listed according to popularity, page rank and Alexa rank.

Article Directory	PR	Alexa
E-zine Articles	6	255
Articles Base	5	1826
Buzzle	5	2599
Search Warp	4	8148
Go Articles	6	22529
Article Alley	5	21576
Article Dashboard	5	29138
WebProNews	6	34505
Article Click	5	32451
Amazines	5	35964
Article Nexus	4	37237
Idea Marketers	3	31247
Articles Sphere	2	26012
Articles Factory	4	39955
Article-Buzz	4	40193
Article Depot	3	33622
Article Garden	2	35311
Articles Natch	2	29812
Article City	5	52577
Upublish	3	38583

•  
• o   Social Bookmarking: The use of social bookmarking sites like Pinterest. When I first started using Pinterest my blog traffic increased tremendously by 25%. You might say “But 25% is not much try calculating 25% of 1,000,000 visitors (do the math yourself) that is how much traffic you can get from Pinterest (We will talk more about Pinterest later). Are you wowed by that? Wait and hear rest. Did you know that there are other social bookmarking sites like Pinterest? The truth is that there is. Imagine registering for about 5 of the numerous social bookmarking sites out there that means give or take you’ll get about 100% of your previous traffic. That means if you had about 350 page views a day, it could double. Isn’t it amazing? Listed below are some of the top contenders of Pinterest.

o   Zootool
o   Dribble
o   ImageSpark
o   VisualizeUs
o   FreshBump
o   FFFFound

Posted By Unknown11:08:00 pm

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How to Attract Readers to your Hubs

How to Attract Readers to your Hubs

So you've published a fantastic Hub about something that is bound to have an audience. Now the question is: How do I get more people to read it?

Here are a few methods to bring in readers that we've found work remarkably well. Try them out, check out your Hub stats from time to time to see how they're working, and see if your visitor numbers don't climb.

We Have Five Suggestions:

1. Write content that others find useful and that people are searching for in search engines.
2. Email links to people you know.
3. Post relevant links on your blog(s).
4. Post relevant links on social bookmarking and media sites like Facebook, Twitter, and Google+.
5. Be part of the HubPages community, read others' work, and leave detailed, insightful comments on other Hubbers' Hubs!

Useful, Search-Friendly Content

If you create Hubs that are useful, there is a good chance that readers will be looking for them. Unfortunately, just writing a useful Hub might not be enough. In order for your Hubs to be found, you should do a little research to make sure that you are using the terms that people are searching for on search engines like Bing and Google in your Hubs' titles.

We have covered this extensively in the Choosing Topics section of the Learning Center. Choosing a good title; researching your title with the Google Keyword Tool; integrating long-tail search terms into your title and body of your Hub, and writing about evergreen topics (topics that will be relevant for years to come) will help you increase your traffic.

Email Your Hub Links to Your Friends

Probably the easiest way to publicize your Hub is to email it! Think of the people that might find your Hub useful or interesting to read, and let them know about it.

Copy and paste your URL (the web address of your Hub) and send it out to your friends. If you've created a great Hub that your friends will love, pass it on.

Include the full link to your Hub, as well as your referral tracker (optional -- to set up referral trackers in links, visit the My Referral Trackers tab in your My Accountpage). Referral trackers allow your friends to sign up for HubPages and you get 10% of the ad revenue on any Hubs they publish.

Be sure to tell people to pass the email on to other people that might be interested!

Post Links on your Blog(s)

If you have a blog, it can be a great place to promote your Hubs. Writing a post in your blog and linking to a relevant Hub has the potential to bring more readers to your Hub and give you a valuable backlink. Spamming your blog with your Hub URLs won't work though; be sure that your blog entry and your Hub are related and are providing value to your reader. If they aren't providing extra value, it's not a good idea to include the link.

For example, say you write a blog post on a great family barbeque you had over the weekend. You could leave an embedded link to a Hub you wrote about a recipe you used at the barbeque or a review on the type of grill that you used. This is useful to your reader and is relevant!

You can also add a HubPages widget to your blog by visiting My Profile, clicking on the "Add [Your username]'s widget to your website" link, and cutting and pasting the HTML into your blog.

Share Relevant Links on Social Media Sites

Sharing links on Facebook, Google+, and Twitter is a relatively easy thing to do, but often overlooked. Social bookmarking sites allow you to submit a link to a Web page that you think is cool.

If you feel like your Hub is relevant to your friends on Facebook or followers on Twitter, post it! Be sure to use a little self-restraint though, if you're constantly posting your own Hubs and are not a valuable part of the community, your friends won't be too happy. When posting on Twitter, be sure to use hashtags after your post to add some relevancy and contribute to trending dialogues. Hashtags are the # sign followed by the category where your Hub fits.

Be A Part of the HubPages Community

Many Hubbers get most of their traffic from the HubPages Community. Following other Hubbers, interacting in the forums, reading other Hubs, and leaving insightful comments will help you gain readership in the community. HubPages has an amazing community of writers; why not be a part of it?

source: Hubpages

Posted By Unknown2:36:00 am

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